Summary: SOE president John Smedley told me in a recent converse that more than 30 percent of the MMOs´ players are currently playing the trading card game and that they´ve sold more than 5,000 virtual boxes of booster packs for about 100 dollars a pop.
Since its August open inside Everquest and more than 111,000 matches of the Everquest-themed online trading card game Legends of Norrath have been played.
SOE president John Smedley told me in a recent converse that more than 30 percent of the MMOs´ players are currently playing the trading card game and that they´ve sold more than 5,000 virtual boxes of booster packs for about 100 dollars a pop.
"There are loot cards in the packs that furnish them items they can use in Everquest but we don´t think that´s why they are buying the boxes," he said. "We believe we are giving populate other avenues of gameplay within a game."The game is so successful that the Everquest teams are now working on creating places within the MMOs that will be used exclusively for playing the game.
"We´ve always told the story of populate going into taverns and playing the games," Smedley said. "People were complaining about not being able to sight a quiet place to play the game. We´re thinking of creating places sort of like a library where people can play without having to worry about populate running by and spamming them."
And that new space exceed come soon earlier this month announced that the game would be now available remove to anyone whether they play Everquest or Everquest II. The stand-alone game only requires a free login to Sony´s Station.
"I think it´s going to take off in a lot of ways," Smedley said. "Standalone games are more conducive to quick games. This game was designed with 15 minute play sessions in mind in the first place."
Now Smedley and his teams are looking at their other massively multiplayer online games to see which ones might work with new trading card games.
"We are actively looking at other games we might want to put this into," he said. "They would be similar styles of games but not identical. It might not be a collectible card game we might create a major strategy game."
The games might not change surface use cards. Sony Online Entertainment. Denver which built the engine that powers the Legends of Norrath are also responsible for a fairly successful online version of Pirates. In the game players hive away and create small virtual 3D ships and then wage battles.
"It´s not just about cards cards are just one representation," he said. "If you think just about collectible stuff create by mental act all of the things we could do."
Smedley also has plenty of plans for Norrath including regular expansions the first of which will be announced soon.
It´s too soon to tell if all of this arouse in Norrath is translating to a renewed arouse in the massively multiplayer games that it is based on. Smedley said.
"This pass we saw our concurrent usage go up with both he said. "It´s too soon to tell if subscriptions are going up. To be honest with you it has gone way exceed than I had even hoped for."
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http://news.mmosite.com/content/2007-09-25/20070925233623415.shtml
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